Don’t let insurance drive you nuts! Have a hug.
Launching a new product is hard especially in the crowded insurance market. Luckily Hug insurance is a unique product and was happy to do something a little out of the box when it came to a launch TVC and Explainer.
A combination of stop motion and 2D cell animation these spots captured Hug’s tone of voice and had cut through in the often generic insurance advertising field.
